Senior Partnerships Lead

Job Introduction

Location: Stafford Office with up to 2 days per week remote working

Candidates will be required to travel to the US  (5-6 times/weeks per year) 

Department: US Partnerships
Reports to: VP of Partnerships
Manages: Team of 7 account managers across US and UK

Salary: From £46,000

About TopCashback

TopCashback is the world’s most generous cashback and money-saving website, trusted by 25M+ shoppers worldwide. We partner with over 8,000 brands across retail, travel, finance, and tech - from household names like eBay, Walmart, Nike, and Marriott to brands big and small across the commerce ecosystem.

We’re a privately owned, ethical company guided by Fair Play (“do as you would be done by”), with a culture that values transparency, collaboration, and smart commercial thinking.

As the US business continues to scale, we’re focused on building a partnerships function that is disciplined, commercially rigorous, and built to perform. This role has clear accountability for execution, including forecasting accuracy, pipeline health, and team delivery.

You’ll work closely with the VP of Partnerships to translate strategy into action, validate assumptions and ensure results are clearly measured and reported. 

Role Overview

We’re looking for a Senior Partnerships Lead to own the day-to-day delivery of our US Partnerships function and drive meaningful revenue growth across CPAi, tenancy and revshare.

This is a senior leadership role for someone who combines strong commercial judgment, operational rigor, and people leadership. You’ll partner closely with the VP of Partnerships ( NJ based) to execute the US partnerships strategy, taking accountability for forecasting, delivery, pipeline health, team performance, and partner execution.

While overall strategy and direction sit with the VP, this role owns day-to-day execution, ensuring priorities are translated into action and that actions turn into measurable outcomes. 

What You’ll Do

Lead and develop the US Partnerships team

Set the tone for execution, accountability, and Fair Play across the team. You’ll lead by example, invest in developing people, and build a culture of high standard and follow-through.

• Own the growth, development and performance of direct reports

• Run the operating rhythm for the function, including 1:1s, performance reviews, pipeline hygiene, and forecast accuracy

• Translate priorities into clear team focus, timelines, and execution plans

• Drive consistency across communication, planning, and partner experience

Drive commercial performance and delivery

Execute against commercial priorities set in collaboration with the VP, with accountability for results and clear reporting on progress, risks, and outcomes.

• Identify and progress impact opportunities across tenancy, rate increases, revshare improvements, and new partner opportunities

• Ensure consistent business development execution across the team, including new merchant sourcing, outreach, and application activity

• Deliver against agreed revenue targets and clearly report on KPIs versus forecast

• Support the VP in strengthening competitiveness through rate strategy and effective use of placements

• Maintain clear visibility into new business activity and ensure it is tracked, prioritized and progressed through the pipeline

Partner with the VP of Partnerships

Work in close partnership with the VP of Partnerships to ensure strategy is executed effectively and feedback flows both ways. This role is expected to bring insight, challenge assumptions, and surface risks early, while operating within agreed strategic direction.

• Collaborate on forecasting, planning, and prioritization

• Provide clear reporting on progress, risks, and outcomes

• Bring recommendations on process, tooling, and ways of working for review and approval

• Act as a trusted execution partner, allowing the VP to focus on strategy, external relationships, and long-term growth

Lead partner relationships and external execution

Lead the day-to-day execution of partner strategy, balancing partner needs with internal priorities to build durable, high-performing relationships.

• Lead or support high-stakes negotiations and renewals, in alignment with VP direction

• Act as the first-line escalation point for complex partner issues (tracking, terms, policy disputes, rate changes)

• Represent the partnerships function in key partner conversations as needed, including senior partner calls and industry events, ensuring alignment with agreed strategy and messaging

• Ensure partner relationships across team are managed with consistency, transparency, and commercial discipline

Build and manage a healthy, accurate pipeline

Own pipeline execution and visibility, ensuring leadership has a clear, reliable view of performance and risk.

• Manage the U.S. pipeline in collaboration with Senior Partnerships Managers/Team Leads

• Ensure pipeline coverage, stage accuracy, value quality, and realistic close probability

• Create clear visibility for leadership: What’s committed, what’s likely, what’s at risk, and mitigation plans
  
  

Partner cross-functionally to deliver at scale

Work cross-functionally to execute strategy effectively and reduce friction across teams.

• Partner closely with Marketing, Ops, Finance, and Business Insights to execute campaigns cleanly

• Identify process gaps and propose improvements, bringing recommendations to the VP for alignment and approval

• Improve reporting and operational processes so the team can scale without chaos
  
  

Who You Are

• You’re commercially sharp and can translate performance into investment conversations

• You’re operational - you love clean pipelines, accurate forecasts, and disciplined execution

• You can lead: Clear standards, direct feedback, calm under pressure

• You build trust quickly with merchants, agencies, and internal stakeholders

• You’re comfortable being accountable for revenue outcomes, not just relationships
  
  

Skills & Experience

Required

• 4+ years in affiliate marketing, partnerships, ecommerce, or performance marketing

• Proven experience managing a team (directly or as a senior lead)

• Strong track record in negotiation (rates, tenancy, revshare, media)

• Highly analytical: Comfortable with forecasting, pacing, and performance reporting

• Strong communicator who can represent the business with confidence and clarity
  
  

Preferred

• Experience working with cashback/loyalty publishers

• Experience with Affiliate Networks such as Impact, CJ, Partnerize, Rakuten or similar

• Familiarity with retail and travel affiliate ecosystems and agency models
  
  

What Success Looks Like (First 6–12 Months)

• Forecast accuracy improves; pipeline hygiene becomes consistent

• Clear visibility into pacing and risk with little to no surprises at month-end

• Stronger rate and placement wins across priority merchants

• Faster issue resolution and improved partner satisfaction

• Team execution quality improves through clear expectations and coaching
  
  

Benefits

• 31 days holiday including flexible Bank holidays. Plus loyalty holiday after 1 & 2 years’ service. Ability to buy and sell holidays

• Private medical cover (Vitality) with access to online GP service, free coffees, cinema tickets, discounted gym membership 

• Medicash health cash plan, Income protection & life assurance

• Enhanced family related leave

• Flexibility - we understand you don't want to miss the first day back to school or that important appointment for a loved one

• Companywide pay review each year

• Extensive training menu and e-learning library available to all employees